Boredom may no longer be a problem for millions of Filipinos waiting for buses, trains or service at a restaurant now that Globe Telecom is offering mobile TV to its subscribers in a service built on NMS Communications’ technology. The Philippines’ second-largest mobile operator, Globe Telecom, is offering Mobile TV on 3G, enabling users to watch their favorite live or made-for-mobile TV programs when and where they want.
Globe Telecom subscribers can now use their 3G capable phones to make a video call to a dial-in number and start their mobile TV experience. Subscribers have six channels to choose from where they can watch live feeds of CNN, three local broadcast television channels, sporting events as well as made-for-mobile looped videos of news, cartoons and entertainment content.
“The Mobile TV on 3G solution puts us at the forefront of the mobile TV revolution. We look forward to putting TV in the hands of our subscribers,” said Enril Magdato, business development manager for the Multimedia Business Group of Globe Telecom.
The 3G Mobile TV solution, deployed at Globe Telecom through a local NMS systems integration partner, does not require any software download and can be used in almost any 3G phone without configuration, enabling service providers like Globe Telecom to take advantage of the latest mobile multimedia technology.
“Mobile phones have transcended simple two-way conversation,” said Jamie Warter, vice president of marketing, NMS Communications. “Mobile TV, whether broadcast or video on demand, is primed to deliver more revenue and happier customers. Globe Telecom is one of the pioneers fueling worldwide momentum.”
NMS Communications’ technology is becoming a springboard for operators around the world launching mobile TV services. Service providers and operators, including RTL Group, Europe’s largest TV and radio broadcaster, and CSL, Hong Kong’s leading mobile operator, are capitalizing on growing customer demand for multimedia options by using NMS’ technology to grow revenues, attract new customers and increase existing customer loyalty.
About Globe Telecom
Globe Telecom, Inc. is one of the leading providers of digital wireless communications services in the Philippines using a full digital network based on the Global System for Mobile Communication (GSM) technology. It also provides domestic and international long distance communication services. Globe owns 100 percent of Innove Communications, Inc., which currently operates a cellular service under the Touch Mobile (TM) prepaid brand as well as offers a broad range of wireline voice and data communication services.
As a pioneer, Globe Telecom continues to be a part of the revolution that’s connecting millions of people across the Philippines and around the world – a testament to its continuing commitment to nation-building. Beyond technology, the company feels that its business is truly shaped by the bonds that tie Filipinos together. Globe believes that communications is ultimately about relationships, and this drives the company to innovate and constantly find ways to enhance its portfolio of services. The company fully intends to introduce compelling new products to further enrich the lives of Filipinos everywhere. For more information, visit www.globe.com.ph/.
About NMS Communications
NMS Communications, a division of NMS Communications (NASDAQ: NMSS), provides enabling technology and tools for the rapid development and deployment of value-added services on mobile and converged networks. From traditional voice mail and interactive voice response systems to ringback tones, Voice SMS, and interactive mobile video, NMS platforms are used around the world as the foundation for a wide range of revenue-generating video, voice and data applications. Visit www.nmscommunications.com for more information.
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NMS Communications is a trademark of NMS Communications Corporation. All other brand or product names may be trademarks or registered trademarks of their respective holders.